Asian Paints Royale ft. Jim Sarbh

The Asian Paints Royale film featuring Jim Sarbh was a reminder that the smallest productions can often present the most interesting creative challenges. Shot at Jim's residence with a lean crew and completed within a matter of hours, the project underwent several date changes and rescheduling before finally coming together. By the time cameras rolled, the focus had shifted from an elaborate scripted film to a more conversational interview format. The challenge was to retain the visual richness and polish of an advertisement while working within the simplicity of a conversation.

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Rather than relying on scale, the film leaned on thoughtful cinematography, intentional composition, and subtle visual details to create something that felt elevated beyond a standard interview. Every creative choice was made to preserve the premium aesthetic of the brand while allowing the conversation to remain honest and effortless. Despite the limited production window, the process remained smooth and collaborative. Jim was incredibly warm and gracious throughout the shoot, making the experience both comfortable and enjoyable. It was a project that reinforced an important lesson: sometimes the biggest creative challenge is making something beautifully simple.

Client : Asian Paints

Agency : Kinnect

Producer : Pooja Purohit

Director : Daksh Chadha

Editor : Rishab Joshi

DOP : Kashish Grover

AD : Omkar Rao

AC : Arjit Mishra

Production Manager : Yogendra Patel