Featured Work

The Asian Paints Royale film featuring Jim Sarbh was a reminder that the smallest productions can often present the most interesting creative challenges. Shot at Jim's residence with a lean crew and completed within a matter of hours, the project underwent several date changes and rescheduling before finally coming together. By the time cameras rolled, the focus had shifted from an elaborate scripted film to a more conversational interview format. The challenge was to retain

1/10 This project for ITC Candyman was unlike a conventional commercial shoot. The objective was to produce ten distinct films in a single day, each featuring witty voiceovers by stand-up comedian Biswa Kalyan Rath across a series of restaurant-based scenarios. With multiple setups created within the same location, the day demanded meticulous planning, quick transitions, and a workflow that kept creativity moving without slowing down the production. 2/10 What made the experie

Creating a content bank for Mahindra Pickups was an exercise in efficiency, planning, and adaptability. With just one day of production, the objective was to build a versatile library of content that could support the brand's social media communication over an extended period. Featuring the Bolero Pickup Maxx HD and the Maxx City, the initial approach was designed around a streamlined production plan. However, as the creative requirements evolved, it became evident that each